{"title":"Gift with Purchase - Merch","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eSpend $100+ on items from this page and get a free 2026 Fender Custom Shop Calendar\u003c\/p\u003e","products":[{"product_id":"fender-stratocaster-70th-anniversary-book","title":"Fender Stratocaster® 70th Anniversary Book","description":"\u003cp\u003eCountry, blues, jazz, rock...the Fender Stratocaster® has been a mainstay of recorded and live music since its introduction in 1954. Beginning with the genesis or Leo Fender's breakthrough design that revolutionized the electric guitar, Fender Stratocaster® 70 years explores the entire history of this music icon, from its innovative and evolving features to the legendary players who became synonymous with the Stratocaster®. Along the way, musician and author Dave Hunter also provides an in-depth look at the relationship between the Stratocaster® and the award-winning Fender Custom Shop and the role of this instantly recognizable guitar in the music and careers of storied players across genres, including Buddy Holly, Mary Kay, Buddy Guy, Jimi Hendrix, Eric Clapton, Bonnie Raitt, Tom Morello, H.E.R. and so many more. Illustrated throughout with rare archival images and period advertising from Fender archives, Fender Stratocaster® 70 Years is the definitive history and must-have for any guitar enthusiast!!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Default Title","offer_id":45940664303838,"sku":"9190021007","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9190021007_fen_mch_frt_2_nr.png?v=1728277354"},{"product_id":"fender-stratocaster-70th-anniversary-tee","title":"Fender Stratocaster™ 70th Anniversary, Tee","description":"\u003cp\u003eThe 70th anniversary of the Fender Stratocaster™ is quite significant! First introduced in 1954, the Stratocaster™ has become an iconic symbol in the world of electric guitars, shaping the sound of countless musicians across genres and generations. In celebration of this milestone, Fender is introducing the 70th anniversary Stratocaster™ T-shirt. Just like your Stratocaster™ guitar the T-shirt will be a favorite among Fender players and fans worldwide.\u003c\/p\u003e\n\u003cp\u003e\u003cimg style=\"width: 100%;\" src=\"https:\/\/www.fmicassets.com\/Damroot\/Original\/10079\/MA_tshirt-size-chart-1.png\" alt=\"\"\u003e\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ S","offer_id":45940664336606,"sku":"9101292397","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":45940664369374,"sku":"9101292497","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":45940664402142,"sku":"9101292597","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":45940664434910,"sku":"9101292697","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":45940664467678,"sku":"9101292897","price":31.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9101292397_fen_mch_frt_1_nr.png?v=1728277370"},{"product_id":"fender-x-loog-stratocaster-3-string-childrens-guitar","title":"Fender x Loog Stratocaster 3-String Children's Guitar","description":"\u003cp\u003eInspired by Loog®'s mission to help kids play, learn, and fall in love with music, the Fender® x Loog® collaboration celebrates one of Fender®'s most iconic electric guitar models, the Stratocaster®.\u003cbr\u003e\u003cbr\u003eThe Fender® x Loog® collaboration brings Loog®'s signature elements to Fender®'s Stratocaster® guitar design, including 3 strings, one pickup, one knob, small size, and big sound. This guitar, manufactured by Loog® and designed alongside Fender®'s innovative product team, comes fully equipped with a Fender® headstock, learning tools including chord flashcards, and access to Loog®'s learning app, Loog Guitar. The app is available for free in the \u003ca href=\"https:\/\/apps.apple.com\/us\/app\/loog-guitar\/id1068590682\"\u003eApple\u003c\/a\u003e and\u003ca href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.loog.loogacademy\u0026amp;hl=en_US\u0026amp;gl=US\u0026amp;pli=1\"\u003e Google Play\u003c\/a\u003e stores and includes video lessons and game-like exercises. Exclusively made for this partnership, the guitars also come with a \"Leo Fender for Kids\" booklet, which tells the story of the brand's founder and recounts the birth of the first Fender® solid-body electric guitars.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ Maple \/ Paulownia","offer_id":45940664565982,"sku":"9190021088","price":229.0,"currency_code":"USD","in_stock":false},{"title":"Candy Apple Red \/ Maple \/ Poplar","offer_id":45940664598750,"sku":"9190021091","price":229.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9190021091_fen_ins_frt_1_rr.png?v=1739997109"},{"product_id":"fender-x-loog-telecaster-3-string-childrens-guitar","title":"Fender x Loog Telecaster 3-String Children's Guitar","description":"\u003cp\u003eInspired by Loog®'s mission to help kids play, learn, and fall in love with music, the Fender® x Loog® collaboration celebrates one of Fender®'s most iconic electric guitar models, the Telecaster®.\u003cbr\u003e\u003cbr\u003eThe Fender® x Loog® collaboration brings Loog®'s signature elements to Fender®'s Telecaster® guitar design, including 3 strings, one pickup, one knob, small size, and big sound. This guitar, manufactured by Loog® and designed alongside Fender®'s innovative product team, comes fully equipped with a Fender® headstock, learning tools including chord flashcards, and access to Loog®'s learning app, Loog Guitar. The app is available for free in the \u003ca href=\"https:\/\/apps.apple.com\/us\/app\/loog-guitar\/id1068590682\"\u003eApple\u003c\/a\u003e and\u003ca href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.loog.loogacademy\u0026amp;hl=en_US\u0026amp;gl=US\u0026amp;pli=1\"\u003e Google Play\u003c\/a\u003e stores and includes video lessons and game-like exercises. Exclusively made for this partnership, the guitars also come with a \"Leo Fender for Kids\" booklet, which tells the story of the brand's founder and recounts the birth of the first Fender® solid-body electric guitars.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Sea Foam Green \/ Maple \/ Paulownia","offer_id":45940664631518,"sku":"9190021089","price":229.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9190021089_fen_ins_frt_1_rr.png?v=1741975532"},{"product_id":"fender-1946-guitars-amplifiers-t-shirt","title":"Fender® 1946 Guitars \u0026 Amplifiers T-Shirt","description":"\u003cp\u003eGet nostalgic and step back into time with our Fender® 1946 guitars \u0026amp; amplifiers t-shirt. Fender's® legacy resonates with players and fans around the world. Distress and crackling used in the vintage artwork on this tee, makes you feel apart of our historical past.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ S","offer_id":45940664664286,"sku":"9193122306","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":45940664697054,"sku":"9193122406","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":45940664729822,"sku":"9193122506","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":45940664762590,"sku":"9193122606","price":31.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":45940664795358,"sku":"9193122806","price":31.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9193122306_fen_mdl_dtl_1_nr.png?v=1770652059"},{"product_id":"fender-1946-gold-braid-hat","title":"Fender® 1946 Gold Braid Hat","description":"\u003cp\u003eGo old school in this Fender fan favorite 5-panel, gold braid, cream front hat. Featuring a,\"1946 Fender Guitars\" embroidered patch you will be kicking it in true retro fashion. On stage, in the studio or hanging with friends your new Fender hat will be the showstopper! Made from high quality materials this hat will be your go to headwear piece.\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black\/Cream \/ One size fits most","offer_id":45940664828126,"sku":"9122421201","price":41.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9122421201_fen_app_frt_1_nr.png?v=1740639893"},{"product_id":"fender-baja-blue-t-shirt","title":"Fender® Baja Blue T-Shirt","description":"\u003cp\u003eCelebrate Fender's SoCal roots with this T-Shirt. 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Perfect for your next session or shredding on the stage!\u003c\/p\u003e","brand":"Fender","offers":[{"title":"Black \/ S","offer_id":45940672004318,"sku":"9113200306","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":45940672037086,"sku":"9113200406","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":45940672069854,"sku":"9113200506","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":45940672102622,"sku":"9113200606","price":82.99,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":45940672135390,"sku":"9113200806","price":82.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3510\/9086\/files\/9113200306_fen_app_frt_1_nr.png?v=1741845914"},{"product_id":"fender-transition-logo-tees","title":"Fender® Transition Logo Tees","description":"\u003cp\u003eWhether you're a fan of classic rock, vintage logos from the past, or iconic brands, the Transition logo tee is a fun way to show off your personal style and pay homage to Fender's iconic brand. 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The hugely popular, \"You Won't Part With Yours Either\" campaign featured musicians with their guitars in the unlikeliest of situations including motorbiking, skydiving and of course, surfing. Be a part of our iconic history with a vintage ad, luggage tag. Tap into your adventurous self with these three iconic photographs in black and white. 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