INTRODUCING PLUGGED IN – EPISODE 1: THE STRATOCASTER

Ever wondered what really goes into crafting our iconic electric guitars? How to dial in that perfect Strat tone? Or what it’s like inside the Corona Factory – where some of our original ‘60s-era machines sit side by side with modern tech?

Introducing Plugged In – a new series that dives into the instruments and innovations driving the sounds, stories and soul of Fender. From getting the most out of our guitars, amps and gear to spotlighting the artists and builders shaping the future of guitar, this show brings you closer than ever.

In the premiere episode, host John Dreyer spotlights a true legend – the Stratocaster – and goes behind the scenes at the Corona Factory and Custom Shop to explore the history, tone, legends and lore behind the world’s most iconic electric guitar. 

Sit down with Fender EVP Justin Norvell for an in-depth look at the evolution and legacy of the Strat. Explore the all-new Player II Modified Series alongside Allen Abbassi and Michael Lemmo. Plus, Master Builder Paul Waller reveals his latest creation and session ace Joshua Ray Gooch demos all five pickup positions on the Strat to show off its incredible tone and versatility. 

Stay tuned for the next episode and check out our full collection of Stratocaster models.