Fender has teamed with Tongal, the world’s leading resource for community-based creative, and the legendary Beach Boys to host music video and guitar solo competitions. Celebrating the band’s 50th anniversary and the Aug. 27 release of their new career-spanning, six-CD collection, Made In California, the competitions will be judged by the Beach Boys and the band’s team at Capitol/UMe.
In the guitar solo contest, contestants can record and submit their own guitar solo for “Goin’ To The Beach,” a previously unreleased Beach Boys song written by Mike Love that is featured in the Made In California collection. One grand prize winner and nine runners-up will be selected. The winning soloist will have their performance mixed into a new master version of the song, which will premiere on the Beach Boys’ official Facebook page, and will also receive a signed California-made Beach Boys Edition Fender Stratocaster, a copy of the Made In California set and a VIP Factory Tour Prize Pack. Runner-up prizes include Affinity Series Stratocasters, additional copies of Made In California and deluxe tour photo books.
Additionally, Tongal has also launched a music video competition for the Beach Boys’ “California Feelin’,” another previously unreleased song from Made In California, written by Brian Wilson and Stephen Kalinich. Fans have a unique opportunity to create a fully-endorsed official music video for the Rock and Roll Hall of Famers. Tongal’s innovative platform utilizes a series of competitions, from conception through filmed execution, which allows users from all over the world to build on each other’s ideas and earn cash prizes working with major artists and brands.
Patterned after Tongal’s successful 2011 “Heroes and Villains” video competition in conjunction with the Beach Boys’ Grammy-winning release, The SMiLE Sessions, the winning entry will be the song’s official music video. A total of $10,000 in prize money will be awarded to Tongal community members for the top submissions.
Made In California will mark a definitive retrospective of the Beach Boys’ career, featuring more than seven and a half hours of music, including more than 60 previously unreleased tracks. The deluxe set is presented in a high school annual-inspired hardbound book with personal recollections from the band’s members, replicated classic artwork and memorabilia, photos from the band’s archive, and handwritten yearbook-style inscriptions from Beach Boys Brian Wilson, Mike Love, Al Jardine, Bruce Johnston and David Marks.