It was a busy weekend for Sum 41 as they amped up promotion for new release Screaming Bloody Murder starting with a “secret show” on Friday night at Boardner’s in Hollywood that you can watch at FUEL.TV.
On Saturday night, the Canadian punk-rock stalwarts headed to Hollywood’s Guitar Center for a performance that was shot for an upcoming 3D special, and on Sunday, they shot a music video at the Roxy.
Screaming Bloody Murder is their first new material since 2007′s Underclass Hero, which debuted at number one. The latest effort marks the first album to be fully self-produced by Sum 41 frontman and Squier by Fender signature artist Deryck Whibley, who recently spoke with The Canadian Press.
“It’s really hard to explain what anything’s about, because I don’t even know what it’s about,” Whibley said of the album’s lyrical meaning. “I was just writing words that were just in my head and it was over such a long period of time that I don’t have a lot of recollection of writing a lot of these things — they’re just there.”
Whibley’s bandmate, drummer Steve Jocz, meanwhile summed up the album’s sound.
“I think it’s heavy but it’s also heavy in its own way,” Jocz told the Canadian Press. “We’re not a Scandinavian death metal band or something … (but) there’s a heavy, dark sort of vibe about it.”