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six incredible decades, six new guitars

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STRAT past
STRAT present
STRAT future

60TH ANNIVERSARY AMERICAN
VINTAGE 1954 STRATOCASTER®

The Stratocaster guitar’s formative years come back to electrifying life with the limited-edition 60th Anniversary American Vintage 1954 Stratocaster. This special guitar honors the Stratocaster’s very first model year as an “excitingly new instrument” with a tone “as new and different as tomorrow,” and is reverently crafted with a rich selection of features, appointments and accessories.

AVAILABLE MARCH 2014   Learn More

60TH ANNIVERSARY CLASSIC
PLAYER '50s STRATOCASTER®

Celebrate the diamond anniversary of the world’s greatest electric guitar with the 60th Anniversary Commemorative Stratocaster and 60th Anniversary Classic Player ’50s Stratocaster. Both are contemporary takes on the original-era Stratocaster, updated with modern features and appointments that combine the best of the past with the best of today.

AVAILABLE MARCH 2014   Learn More

60TH ANNIVERSARY
COMMEMORATIVE STRATOCASTER®

Celebrate the diamond anniversary of the world’s greatest electric guitar with the 60th Anniversary Commemorative Stratocaster and 60th Anniversary Classic Player ’50s Stratocaster. Both are contemporary takes on the original-era Stratocaster, updated with modern features and appointments that combine the best of the past with the best of today.

AVAILABLE MARCH 2014   Learn More

SQUIER® 60TH ANNIVERSARY
CLASSIC VIBE '50s STRATOCASTER®

Celebrate the diamond anniversary of the world’s greatest electric guitar with the 60th Anniversary Commemorative Stratocaster and 60th Anniversary Classic Player ’50s Stratocaster. Both are contemporary takes on the original-era Stratocaster, updated with modern features and appointments that combine the best of the past with the best of today.

AVAILABLE MARCH 2014   Learn More

Deluxe Stratocaster® HSS
Plus Top with iOS Connectivity

The Stratocaster guitars of the future are here. Fender’s Fishman® TriplePlay Stratocaster HSS, Deluxe Stratocaster HSS Plus Top with iOS Connectivity, and American Deluxe Strat® Plus and Deluxe Strat® Plus HSS all use built-in state-of-the-art technology to give you thrilling new Stratocaster playing experiences that usher the world’s greatest electric guitar into a bright and bold new era.

AVAILABLE MARCH 2014   Learn More

Fender® Fishman® TriplePlay
Stratocaster® HSS

The Stratocaster guitars of the future are here. Fender’s Fishman® TriplePlay Stratocaster HSS, Deluxe Stratocaster HSS Plus Top with iOS Connectivity, and American Deluxe Strat® Plus and Deluxe Strat® Plus HSS all use built-in state-of-the-art technology to give you thrilling new Stratocaster playing experiences that usher the world’s greatest electric guitar into a bright and bold new era.

AVAILABLE MARCH 2014   Learn More

stratocaster® through the years

Strat
Past

guitarneck blackmore stratocaster stratocaster factory

1954

Fender introduces the Stratocaster, a sleek new electric guitar with three pickups, a remarkably comfortable contoured body, an elegant sunburst finish and an ingeniously effective vibrato bridge.

MY FIRST LOVE WAS THE FENDER STRAT.
BUDDY GUY

1962

The Stratocaster rides the huge instrumental surf music wave, exemplified this year by debut Beach Boys album Surfin’ Safari and the exotic instrumental fury of Dick Dale’s “Misirlou.”

1957

"That'll
be the day"

Artist: The Crickets
Album: The "Chirping" Crickets
Guitarist: Buddy Holly

On Dec. 1, many get their first glimpse of a Stratocaster when a rock ’n’ roll trio called the Crickets performs on The Ed Sullivan Show. The Crickets’ leader is a bespectacled young Texan named Charles Hardin “Buddy” Holly.

1970

the details
"Layla"

Artist: Derek and the Dominos
Album: Layla and Other Assorted Love Songs
Guitarist: Eric Clapton

1971

The members of Deep Purple watch as fire destroys the Montreux Casino on Dec. 4 of this year. Inspired by the “fire in the sky” and the smoke drifting over the lake, the band composes 1972 proto-metal classic “Smoke on the Water,” for which guitarist Ritchie Blackmore creates the most imitated Stratocaster riff ever.

strat pickup
fender pickup
stevie ray vaughan fenderpick

Strat
Present

No other electric guitar is more elegantly versatile. No other guitar is more easily modified into a statement of personal creativity. No other guitar lets you sound like yourself more. No other guitar has that tone.

1979

"Comfortably Numb"

Artist: Pink Floyd
Album: The Wall
Guitarist: David Gilmour

the details

1991

Kurt Cobain

Kurt Cobain records a great deal of industry-changing Nirvana juggernaut Nevermind, released in September of this year, using a Stratocaster. Thus, the same guitar behind the foot-tapping sound of 1957’s “Peggy Sue” is also behind the intensely aggressive sound of the biggest rock phenomena of the modern era, grunge and alt-indie.

NO OTHER
GUITAR IN
THE UNIVERSE
DOES WHAT
THE STRAT
CAN DO.
JEFF BECK

1983

"Let's Dance"

Artist: David Bowie
Album: Let's Dance
Guitarist: Stevie Ray Vaughan

the details

1987

"Where the Streets
have no name"

Artist: U2
Album: The Joshua Tree
Guitarist: The Edge

U2’s fifth studio album, The Joshua Tree is released in March of this year. A cinematic-sounding Stratocaster tour de force by guitarist David “Edge” Evans, it features hits including “With or Without You,” “I Still Haven’t Found What I’m Looking For,” “In God’s Country” and epically ringing concert favorite “Where the Streets Have No Name.”

1999

"Scar Tissue"

The Red Hot Chili Peppers’ Californication is released in June. It marks the return of Stratocaster-wielding guitarist John Frusciante and remains the band’s most successful studio album, with hits including the title track, “Scar Tissue” and “Otherside.”

guitarneck

2004

The Stratocaster turns 50.

2005

On Nov. 17 of this year, a Stratocaster autographed by a host of rock stars commands the highest figure ever paid at auction for a guitar. At the “Reach Out to Asia” charity auction at the Ritz-Carlton Hotel in Doha, Qatar, the Arctic White Standard series Stratocaster, signed by Bryan Adams, Jeff Beck, Eric Clapton, Ray Davies, Liam and Noel Gallagher, David Gilmour, Tony Iommi, Mick Jagger, Mark Knopfler, Brian May, Paul McCartney, Jimmy Page, Keith Richards, Sting, Pete Townshend, Ronnie Wood, and Angus and Malcolm Young, fetches $2.7 million.

2009

"’Til Summer
Comes Around"

Artist: Keith Urban
Album: Defying Gravity
Guitarist: Keith Urban

2006

"Waiting on the
World to Change"

Artist: John Mayer
Album: Continuum
Guitarist: John Mayer

John Mayer wields a Stratocaster with marvelous aplomb on third studio album Continuum, which yields a handful of hits including this sweetly grooving millennial anthem. Unlike previous Mayer studio efforts, Continuum leans heavily on blues and soul, transforming the onetime heartfelt pop-rock balladeer to genuine SRV-influenced Strat hero for a new generation.

2014

The
Stratocaster
turns 60

Six decades after its introduction, the Stratocaster lives on stronger than ever. After 60 incredibly colorful years, it’s still the future. It’s still the world’s greatest electric guitar.

#strat60

Use the hashtag above to show how you’ve helped shape the past 60 years of music with your Fender Stratocaster. And tell us how you’ll create the future with us.